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PhD Programme
ITU  /  Research  /  PhD Programme  /  Courses  /  Archive  /  2018  /  PhD Course - Entrepreneurship part 1
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    PhD Course - Entrepreneurship part 1

    Title:
    Entrepreneurship (part 1): Designing and communicating your work for different audiences in different formats

    Organiser:
    Sisse Finken, Associate professor, ITU

    Lecturers:

    Malene Bichel, Singer and process consultant, Copenhagen
    Kristoffer Li, Graphical designer, part of the office for graphical design and research Alexis Mark, Copenhagen
    Lene Nielsen, Associate professor, ITU

    Dates:

    15-16 November 2018

    Time:
    9:00 15th November 2018 – 16:45 16th November 2018

    Room:

    Skjoldnæsholm Hotel og Konferencecenter

    Course description:

    The symposium is hands-on based and concerns how PhD-students can move their work between, and make an impression in, different professional settings.  The aim of the symposium is to work actively with one case, vignette, idea, or research finding, which is to be translated it into different formats (oral and visual presentations) for different audiences, such as e.g. academia, industry, investors, public institutions.

    The program of the symposium is composed with the effort to train PhD-students in clearly and innovatively disseminating research outcomes to foster dialogue and/or further collaboration with different addressees.

    The symposium is interdisciplinary in focus and cater to PhD-students in all stages of their studies, from newly enrolled to graduates.

    Program:

    Day 1 - Thursday Nov. 15th

    PhD-students are asked to bring along a case, vignette, idea, research finding or similar, which is to be worked with during the symposium. The chosen case, vignette, idea or research finding is going to be shortly presented (2 min.) on the first day during in the afternoon after the poster workshop. Upon arrival, Kristoffer Li (graphical designer) presents graphical/layout tools, which are then used for designing posters. After lunch, and following poster designs, there will be time for feedback and dialogue about the work presented.

    9:00 leave ITU by bus to Skjoldenæsholm
    10:00-10:30 Arrival and coffee. Introduction to the symposium (Sisse Finken)
    10:30-11:50 Poster making (
    Kristoffer Li)
    12:00-13:00 lunch + check-in (find your rooms)

    13:00-15:00 Poster making/presentations/feedback (
    Kristoffer Li)
    15:00-15:30 Coffee and talk
    15:30-16:30 Pitching (2 min.) your cases, vignettes, ideas or research findings shortly presented. Feedback

    Time to check email, to relax, or take a walk before dinner?

    18:00-19:00 dinner
    Socializing (events organized by ITU PhD students)

    Day 2 - Friday Nov. 16th

    Lene Nielsen (associate professor) gives a lecture on how to present research for industry partners.  After a short coffee break, Malene Bichel (singer and process consultant) continues with a performance workshop that aims at improving the body language when presenting for and/or interacting with an audience.

    After lunch, there is a short session during which the PhD-students are to make a short oral pitch (2 min.) aimed at industry or other relevant partners outside academia.  The pitch is to be formulated using insights from the performance workshop and the morning lecture.  A short feedback session on the oral presentations ends day 2.

    8:00-9:00 Breakfast + packing
    9:00-9:45 Industry presentation (Lene Nielsen)
    9:45-10:00 Coffee
    10:00-12:00 Performance workshop (Malene Bichel)

    12:00-12:45 Lunch

    12:45-13:00 Prepare a 2 min. oral pitch to be presented
    13:00-14:30 Pitches/feedback
    14:30 Coffee
    14:45-15:45 Bus travel to ITU

    Reading list:

    Mikkelsen, J. F. (2017): Communication ethics and the receiver. Journal of media and communication research, 33(63), pp. 85-102.

    Hyland, K. (1991): Oral Presentation Skills. Published as: Hyland, K. (1991): Developing oral presentation skills. English Teaching Forum 29(2), pp. 35-37.

    Rowe, N. & Ilic, D. (2011): Poster Presentation – a visual medium for academic and scientific meetings. Paediatric Respiratory Reviews 12, pp. 208-213.

    Ankrah, S. N., Burgess, T. F., Grimshaw, P. & Shaw, N. E. (2013): Asking both university and industry actors about their engagement in knowledge transfer: What single-group studies of motives omit. Technovation 33, pp. 50-65.

    Pedersen, L. R. (2018): The emergence of Business Anthropology in Denmark and beyond. Fact Finders. Knowledge Aesthetics and The Business of Human Science in a Danish Consultancy. PhD dissertation, University of Copenhagen, Faculty of Social Science. Chap. 1, pp. 49-80

    Lang, M. (2003): Communicating Academic Research Findings to IS Professionals: An Analysis of Problems. Informing Science. Special Series: Informing Each Other, Vol 6, pp. 21-29.

    Randall, D., Harper, R. & Rouncefield, M. (2007): Ethnography and Its Role in the Design Process – ‘If You Must Work Together’. In Fieldwork for Design. Theory and Practice. Springer, Chap. 5, pp. 135-168.

     

    Online ressources:

    How to create a research poster: Poster basics. NYU Libraries. Accessed online 05/10/2018: https://guides.nyu.edu/posters

    Ten Simple Rules for a Good Poster Presentation. PLOS Computational Biology. Accessed online 02/10/2018: https://journals.plos.org/ploscompbiol/article?id=10.1371/journal.pcbi.0030102

    All about pitching. University of Toronto Libraries. Accessed online 23/10/2018: https://guides.library.utoronto.ca/entrepreneurship/pitchdeck

    The 30 Second Elevator Speech: http://sfp.ucdavis.edu/files/163926.pdf

    Employability skills. University of Kent. Accessed online 23/10/2018:https://www.kent.ac.uk/ces/student/skills.html?tab=communication-skills


    Prerequisites:

    No

    Credits:

    2 ECTS for full attendance

    Amount of hours the student is expected to use on the course:
    Participation: hours 28 h (1+½ day at Skjoldnæsholm + written exam)
    Preparation:
    hours 28 h (readings + selection of a case, vignette, idea, research finding, or similar)

    Exam:
    2 pages about the topic of the symposium, how it relates to your work, and how the symposium is found useful for disseminating your research outcome to interested others.


    Participants:

    17 Participants – course is full







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