Master of Science in
Digital Design and Interactive Technologies

This specialization enables students to work with data in design. We construe data broadly and include qualitative and quantitative data, such as data created by or about users and their interactions. We consider both using data in design processes and design that include data, for example, in interactive visualizations.

Students will learn how to design the collection of data; analyze data; and present data. An integral part of this specialization is that students learn to critically reflect on what data means and what data does in a design process and in a finished product.

The specialization also aims at enabling students to work with data in collaboration with external stakeholders, and the wider public. 

The specialisation in Interaction Design embraces elements from computer science and design. This specialisation is relevant to many different industries because interaction design plays an important role in designing the technological foundation or in creating value and differentiation for interactive products. For interaction designers, it is a key concept to understand and investigate contexts where the specific product is to be used, and this is what forms the basis of the design activity.

This specialisation focuses on theories, exercises and methods that you can use to improve your ability to critically analyse, understand and develop interactive technologies through hands-on experiments. 

You can carry out your experiments in some of the IT University's various labs (e.g. IxD Lab or Design Lab). Here you will learn to demonstrate accurate and robust digital and physical interactive prototypes that work and you will develop your technical skills within programming. You will learn to innovate existing interactive products, define features for different products as well as develop strategies for product development.

On the specialisation in UX Design (User Experience Design) you will get theoretical frameworks, tools and techniques for designing innovative user experiences. Based on standard UX techniques, such as fast prototyping, wireframing and iterative design processes, and through playfull designs, story-based approaches and cultural studies, you will learn methods to develop prototypes for new user experiences. 

During the specialisation, you will develop skills that combine understanding of new design areas within interactive products with knowledge of business models for e.g. new interactive media and creative and cultural industries. The teaching and the courses on specialisation are project oriented.

Denmark is a leading country with regards to IT innovation and digitalization of public and private services. The Danish government, for example, has made digital communication mandatory for interaction with the public sector, which makes demands on the way digital services are designed. Service Design is an approach, which covers both the analysis and development of digital services. Service Design is based on theory, insights, and techniques from the design discipline as well as management and business administration.

The specialisation in Service Design will make you understand the complexity of digital service design processes in order to learn to manage these processes. In order to prepare you for innovation in diverse national and international contexts, the specialisation addresses Service Design for private companies, public organisation as well as non-governmental organisations (NGOs). Relatedly, you will explore the differences, as well as the common denominators, when conducting Service Design across these settings. 

This specialisation is offered in collaboration with ITU's MSc in Digital Innovation Management.

The changes being brought about by digitalization processes are particularly visible in the public sector. A successful digital future, such as the one envisaged in various Danish digitalization strategies, requires a thorough engagement with the motivations, priorities, histories, practices and discourses that drive digitalization processes. It also requires a set of methodological tools and theoretical concepts suited to take into account the technologies at the centre of public digitalization, such as machine-learning algorithms, data centres, biometrics, satellite-based control mechanisms, social media platforms, digital patient journals and user portals.

This specialization provides you with a grounding in the history, theory, policy, expectations, challenges, practicalities and methods of digitalization initiatives. The two parts of the specialisation are united in their shared concern with ethnographic studies and both draw on theoretical frameworks from anthropology, Science and Technology Studies and organizational studies. In the first part, The Digital State, you develop an historically informed foundation for thinking about technologies and state projects over time, and a global perspective on public digitalization initiatives. The second part of the specialization, Digitalization and Public Sector Transformations, revolves around practical research projects in the local government setting and the different kinds of processes currently underway. 

By following the specialisation, you will gain critical skills in analysing, conceptualising and contextualising the changes around us. You will develop competences in the methods and techniques through which to study public digitalization yourself. Together, the two parts of the specialization provide a grounded and comparative understanding of the digitizing state in Scandinavia, and prepare you to work at the forefront of public sector transformations. 

You will carry out ethnographic research projects in groups in a local governmental setting, where you will study an ongoing IT project. As digital technologies transform internal work and management practices, they also transform the relation between welfare professionals and citizens. Understanding these processes of transformation and what they entail is crucial for working with digitalization, both in the public sector or a consultant in the private sector. 

Through your ethnographic research project, you will gain insight into the implementation and the organizational and societal changes caused by digitalization. Your project will enable you to link your empirical work to core theoretical concepts in the specialisation, and can be used as preparation for your thesis.